Ward6 and its client, Amgen, have been shortlisted in two different categories, Health and Wellbeing and Small Budget.

Introduced by the New York American Marketing Association in 1968, the Effie^® Awards have since become recognised by advertisers and agencies as the pre-eminent award in the advertising industry. Held in 51 countries around the world, the Effie Awards honour the most significant achievement in advertising and marketing communications: effectiveness.

The Effie winners will be announced at a presentation in Sydney on Thursday 5 September.